Nash defined a game’s equilibrium as the planned choice of actions—the strategy—of each player, requiring that the plan of action is designed so that no player has any incentive to take an action not included in the strategy. For instance, people won’t cooperate or coordinate with each other unless it is in their individual interest. No one in the game-theory world willingly takes a personal hit just to help someone else out. That means we all need to think about what others would do if we changed our plan of action. We need to sort out the “what ifs” that confront us.
de Mesquita, Bruce Bueno. Prediction (p. 34). Random House