Operating profit margin

“Another profitability measure used in companies is the operating profit margin (or operating margin for short). It can provide insights into a company’s operating efficiency and pricing strategy. By dividing the operating income by revenue it measures the proportion of revenue that remains after deducting the costs of operating the business, including costs for labour, raw material, overhead, depreciation, amortisation, selling, advertising, admin, etc.). Because operating income includes only the sales revenue from regular business operations (and not revenues from extraordinary items, taxes, and interest on long-term liabilities), the ratio provides an insight into the profitability of sales generated from regular operations of the business.”

Excerpt From: Bernard Marr. “Key Performance Indicators (KPI): The 75 measures every manager needs to know .”