Startup Strategy

MapmyIndia and Ola Maps offer distinct advantages in the Indian mapping landscape. MapmyIndia excels with detailed rural and remote coverage, while Ola Maps leverages real-time data for urban navigation. The choice between them hinges on the user’s need for comprehensive geographic detail or dynamic, city-centric updates.

Startup Strategy

Google Maps is often the first name that comes to mind when we need to find a place, find traffic on the way or a restaurant nearby and so on. Recently, ISRO (India’s space agency) and MapmyIndia tied up to provide an alternative to Google Maps. We look at what should they do to succeed.