Startup Strategy

Dunzo, Blinkit, and Zepto each navigate the quick commerce sector with their unique strategies and face various operational and financial challenges. While Dunzo is broadening its service offerings and addressing financial constraints, Blinkit is capitalizing on its association with Zomato to enhance its market presence. In contrast, Zepto continues to focus on speed as its core value proposition. The evolving landscape of India’s quick commerce sector will largely depend on how these companies adapt to market demands, manage their operational efficiencies, and secure financial stability in a challenging economic environment.